“Ujjwala Didis” identified to promote LPG usage in Odisha

• More than 10,000 Ujjwala Didis have been identified by the Oil Marketing Companies (OMCs) to act as the brand ambassador of LPG and promote its usage in the state.

• Ujjwala Didis will act as a bridge between existing and prospective LPG consumers and the distributors in the state.

• The LPG penetration in the state has increased to 73% from 20% in 2014.