SBI General Ties Up With SahiPay To Expand Each In Rural Areas
- The SBI General Insurance has partnered with the Manipal Business Solutions, to tap customers of fintech platform SahiPay, in a bid to increase its non-life insurance penetration in the rural market.
- Manipal Business Solutions is the promoter of SahiPay, which provides digital and financial services in the semi-urban and rural parts of the country, to different business entities.
- Under this partnership, SBI General will provide a range of non-life insurance solutions to SahiPay customers.
- This initiative is part of the strategy of SBI General in strengthening its distribution footprints in the country and becoming the most trusted general insurer for India