Government Declares Chacha Chaudhary as official Mascot of 'Namami Gange' Mission

The iconic Indian comic book cartoon character, Chacha Chaudhary, whose brain works faster than a computer, has been declared as the official mascot for the centrally-sponsored NamamiGangeProgramme.
An outlay of Rs. 2.26 crore has been dedicated to the project. The comics will initially be launched in Hindi, English and Bengali languages.
The National Mission for Clean Ganga (NMCG) has tied up with Diamond Toons, the publisher of the Chacha Chaudhary comics, to conceptualize, develop and distribute the new comics, e-comics and animated videos featuring the cartoon character.
Chacha Chaudhary has been chosen to especially connect children with the campaign of river cleanliness