Axis Bank introduces 'Axis Liberty Savings Account' for millennial customers

Axis Bank introduces ‘Axis Liberty Savings Account’ for millennial customers

Axis Bank introduces ‘Axis Liberty Savings Account’ for millennial customers

  • The private sector lender Axis Bank has launched a new savings account called the ‘Axis Liberty Savings Account’, with focus on millennial customers.
  • The product is aimed at salaried professionals under the age of 35, because they are digitally savvy, well-informed and are on the look-out for offers and deals which they compare before choosing.

Features of Axis Liberty Savings Account

  • The account is characteristics by offering choice and flexibility of ‘balance vs spends’, where customer can either maintain a monthly average balance of Rs. 25000 or spend the Rs. 25000 every month using the Liberty Debit Card which comes with this account.
  • The Liberty Debit Card will give 5% flat cashback across food, entertainment, shopping, and travel on weekends as well as quarterly gift voucher on spends
  • A complimentary feature includes daily hospital cash cover of Rs. 20,000 for a year for hospitalization.

Points to Remember:

  1. The Liberty Savings Account has been launched by which bank? Axis Bank
  2. The Liberty Savings Account focuses on which category of customers? Professional Youths below 35

Source: Live Mint

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